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About

H|M Agri-Food Consulting & Speaking helps people and businesses move forward through purpose, hope, resilience and informed decisions.

Founded by Dr. Harold Mayaba — The Lion Hugger and based in Nelson, New Zealand, our work brings together agri-food investment advice, speaking and coaching, student programmes, and AI strategy and automation.

When purpose leads, fear bows.

The beginnings

Dr. Harold Mayaba was born and raised in the Southern Province of Zambia under incredibly challenging circumstances. His mother was only 14 years old, and his father just 19, at the time of his birth. Shortly after he was weaned, his grandparents, living in a small rural village, stepped in to raise him.

Harold never had the opportunity to grow up in a household with both parents. His mother and father never married, and as a result, he missed out on the experience of a traditional family structure.

Tragically, his mother passed away at just 28 years of age. That same year, Harold had moved in to live with her for the very first time. His father also died just as they were beginning to reconnect, and build a relationship, trying to make up for the lost years.

The journey

Raised by his impoverished grandparents, Harold’s early life was marked by hardship and instability—an experience he often describes as a form of “natural military training.” After the passing of his grandparents, life became even more uncertain. He moved from one home to another, often walking alone in the dark with no idea where he would sleep next.

Without a stable place to call home, frequently going without food, and occasionally experiencing homelessness, Harold clung to one unwavering goal: to complete his education and secure a better future. Even as he struggled to meet his most basic needs, the question of how to afford school fees loomed like a mountain too steep to climb.

Yet, in the face of adversity, Harold drew strength from resilience and a powerful belief in the mantra “never give up.” Against all odds, he completed his high school education and continued onward, ultimately earning a PhD. His journey stands as a powerful testament to the transformative power of purpose, hope, and unyielding perseverance.

When purpose leads, fear bows—you can even hug a lion.

Harold Mayaba

Purpose in Action

Dr. Harold Mayaba is an applied economist, agri-food consultant, speaker, coach, lecturer and researcher. He holds a PhD in Applied Economics and brings together agricultural experience in Zambia and commercial farming experience in New Zealand.

His experience of homelessness as a high school student, and his journey through education, shape the purpose, hope and resilience at the heart of his speaking and coaching.

Why The Lion Hugger?

In his grandfather’s stories, hunters faced lions because their families depended on them. That connection between purpose and courage shapes Harold’s message: a meaningful reason to move forward can help us face our own challenges.

What purpose is important enough to give you the courage to face your lion?

How We Work

At H|M Agri-Food Consulting & Speaking, we start by understanding your goals, the people you serve and the challenges you face. We turn that understanding into practical next steps—whether you are investing in Africa, leading a team, supporting students or putting AI to work in your business.

Work With Us

What We Offer

Invest in Africa

Agri-Food Consulting

Turn your ambition into a well-researched agri-food business in Africa. We help Zambians and other Africans in the diaspora, alongside international businesses, assess markets, understand value chains and develop practical investment plans.

View Consulting Services

Lead With Purpose

Keynotes, Workshops & Coaching

Inspire your people with purpose, hope and resilience. Our keynotes, workshops and coaching connect leadership, employee contribution and customer experience, helping you put purpose at the centre of your business.

Explore Speaking & Coaching

Your Story Isn’t Over

Purpose, Hope & Resilience for Students

Drawing on his experience of homelessness as a high school student, Dr. Harold Mayaba helps young people recognise their worth, find purpose and take practical steps forward. School keynotes and interactive workshops connect learning with meaningful goals and available support.

Explore Student Programmes

AI Strategy & Automation

For Businesses

Conceptual image of business professionals reviewing an AI-supported workflow on a laptop.

Put AI to work for your business. We help you reduce repetitive work, improve customer service and turn market information into useful decisions through strategy, automation, team training and ongoing support.

Explore AI Services

Testimonials

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Kakoma Chinyama in his video testimonial for Dr. Harold Mayaba.
Kakoma Chinyama
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